The Basics
Campaign Structure & Setup
- Ad Types
- ?Campaign structure – TOF
- ?Campaign structure – MOF
- ?Campaign structure – BOF
- ?Campaign structure – PP
- ?Dynamic Creatives vs Static/Post ID’s
- ?Testing
Beyond the Setup
- ?After clicking publish
- ?Campaign optimisation
- ?Troubleshooting Campaigns
The Foundations
Factors for Success
- ?Your Offer
- ?Your funnel
- ?Landing pages
- ?Ad creatives
- ?Ad copy
Advanced Facebook Advertising
- Manual bidding
- ?Scaling
- ?Setting rules
- ?UTMs
- ?50k/Day Scaling System
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